50mm Squared

 
At 50mm wide, it says something; something to your soul. Despite its oversized design, it fits flawlessly on any wrist.  Designed for style and impact, wears like cashmere. This 50mm Rockwell watch is for any and all.  Available in Stainless, Phantom Black, 18k Gold, 18K Rose Gold. Available Dec. 26th.

50mm Squared in Gold

 
You have to see this watch to believe it! Yeah Yeah Yeah, we know there are a bunch of 50 mm watches out there now, but how many of them have a square case? This watch is bold! King of Clean. There isn’t any ocular garbage to be found with this watch.  Astonishingly this watch [...]

OC Phantom Black

 
Destined to be a strong player – The OC in Phantom Black

Phantom Podium

 
Welcome the Phantom Black Podium to the Rockwell line up…. This ultra sleek watch takes cues from its Phantom siblings and combines it with the already outstanding looks of the Podium watch.  Look for it in your local board shop in Dec ‘08….

Rockwell 7-4-7

 
Rockwell is proud to announce the 7-4-7 is finally available after much anticipation!

Elite Rook – Swiss Movement

 
Introducing the 1st member of the Rockwell Elite line, the Elite Rook.  The Elite Rook takes the already stunning Rook to a entirely new level.  With 23 karat gold plating and incredibly scratch resistant IP black plating this watch more than stands out in any crowd!  But that is only the beginning of differences.  The [...]

Assassin now available in Phantom Black!

3 Assassins are now available in Phantom Black.  These watches just oooze radical-ness.  Be the first on the block with one these and the next you know is you’ll be the envy of every Tom, Dick and Sally.  …and trust me on this, that Sally is the one to impress!
 

Exclusive Sneak Peak – Duel Time

We probably shouldn’t be showing this watch as it won’t be available till christmas or so, but we’re just too stoked to not show it to some of you. 
Welcome to the Duel Time. This little rock of love features dual movements for keeping track of time of where you’re loved one is, or where the [...]

Web Store Available!

Good news chaps!  The web store is unofficially online!  Granted not all products are available yet and most have already sold out, but at least you can start getting your greedy little hands on some killer merch.  Head on over anytime cause we’re open 24-7!
Rockwell Store

Sneak Peak at the 7-4-7

When can you expect this modern marvel?  Not soon enough! We are itching to get this bad boy in. We keep Top-Gun playing constantly in the background to prepare for its release…